Comcepts was appointed by Hitachi Elevator Asia Pte. Ltd. to design, conceptualise and manage an outreach programme “Promoting Safe Use of Lifts and Escalators Amongst Children” as part of their Corporate Social Responsibility (CSR) activity. The project team engaged a professional script writer to write a song and drama performance, auditioned and trained the actors to put up a performance that appealed to primary school children.
Since 2015, Comcepts has taken this outreach programme, delivered as a show-and-tell with interactive songs, to primary schools across Singapore. The programme aims to promote safety in lifts and escalators among children by strengthening their understanding on the safe and proper use of lifts and escalators. With heightened awareness, everyone will be able to enjoy a safe ride.